BY: JESSICA BEUKER
Creatives—the ones who want to produce meaningful things and give to the world the best parts of themselves and their work face an ongoing problem.
In the beginning your ambitions, dreams and ideas about the things you want to produce—essentially tastes—are not always going to equate to what you actually produce. This is the problem.
As Ira Glass points out, there is a gap. You have your taste, and you will always have your taste; it’s what pushed you into the game in the first place, but because of that taste, the things that you produce will disappoint you. And it is very easy to quit.
But, as Ira promises, in his video on storytelling, the answer lies in work. A large volume of work, so much work that you are exhausted, because it is only by this large volume of work that the gap can begin to close. It’s a slow process, which means that for a while—years likely—your work will not be at the level of your ambition. But given a lot of time (and work), it will catch up.
Image sourcing: vcyiqy.com